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SFC Introduces Artisanal Organic Sour Cream

SFC Introduces Artisanal Organic Sour Cream

Straus Family Creamery Organic Sour Cream

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Straus Family Creamery Introduces Artisanal Organic Sour Cream

Slow culturing process and family farm quality help cooks rediscover the goodness of sour cream

Petaluma, Calif., August 5, 2011—Home cooks will rejoice when they taste Straus Family Creamery’s latest addition to its organic dairy line-up.Finally there’s an artisanal, locally made, organic sour cream available at San Francisco Bay Area grocery stores. Straus Family Creamery Sour Cream comes in two varieties: full fat and light. Both have a naturally thick texture and a pure, rich flavor with the perfect balance of sweet and tangy on the palate. Slow cultured using a traditional 16-hour process and made in small batches without additives, Straus Family Creamery Sour Cream makes recipes better.

“I wanted to create a pure, simple sour cream that tastes great,” said Albert Straus, President of Straus Family Creamery.  “It all starts with the milk. Although making sour cream without gums or stabilizers takes time, it’s worth the effort.  It's more art than science to let the unique flavor of our milk come through with just the right balance of sweet and tangy.  Like all of our products, our sour cream is both organic and Non-GMO. It’s exciting to introduce the first Non-GMO Project Verified sour cream in the country.”

With a quality family creamery like Straus devoting its skills to making a sour cream worthy of attention, this versatile old-world dairy product is poised for a culinary comeback. Straus Family Creamery Organic Sour Cream has a clean flavor that’s a perfect base for dips and dressings; its slow, natural culturing process results in a mildly sour cream with just the right amount of zip for topping tacos, enchiladas, and baked potatoes; it imparts a tanginess to muffins, scones, cakes, and other baked goods that is both subtle and distinctive; and it lends a rich creaminess to traditional stroganoff and other stews, and doesn’t break when heated.

Like all Straus Family Creamery dairy products, Straus Family Creamery Sour Cream carries the Non-GMO Project Verification seal, a third-party verification seal to inform consumers that best practices for avoiding GMO contamination were followed. Straus Family Creamery is the first organic dairy brand in the country to carry the seal on all of its products.

About Straus Family Creamery
Straus Family Creamery strives to consistently provide the highest quality, best tasting, organic milk, yogurt, butter, ice cream, and sour cream made with minimal processing and wholesome ingredients. Straus Family Creamery makes business decisions based upon environmental and ecological considerations, which support the philosophy of sustainable, organic family farming, for the health and well being of the company, its farmers, employees and the community at large.

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MEDIA CONTACT:
Helen Lentze
(707) 776-2887 ext. 2149
helen@strausmilk.com
http://www.strausfamilycreamery.com